PAN – ABOUT

ABOUT

Founded in 2016 by Melania Pan, Juan Cebrián, María Giral, and Miguel Peman, we are an event-driven creative agency built on instinct, insight, and street-level curiosity. We specialize in crafting experiences that connect brands with real culture: not trends, not algorithms, but talent, community, and conversation. We believe in being out there: listening, spotting, and amplifying what matters before it becomes noise. Our difference? We recognize talent, stay grounded in the street, and speak culture fluently. Then we apply thinking strategic, sharp, and always tuned to the right frequency. We call it CRAFTED NOISE. Because noise isn’t accidental.

PAN EVENTS

We create events that resonate beyond the moment, experiences that shape conversations, spark cultural relevance, and leave a lasting mark. Our strongest track record is rooted in events, and it’s what we’re most recognized for. Over the years, our work has earned awareness not just for execution, but for impact, for creating cultural milestones.

BRANDS THAT HAVE TRUSTED US

ADIDAS
ACADEMIA DEL PERFUME
ADOLFO DOMINGUEZ PERFUMES
ARMANI PERFUMES
APPLE TV
ALAIA PERFUMES
BALLANTINES
BEEFEATER
BELVEDERE
BIMANI
BVLGARI
CAUDALIE
CHANEL
DANNY OCEAN
DRUNK ELEPHANT
DOLCE&GABBANA
DOLCE GABBANA PERFUMES
EL CORTE INGLÉS
EUCERIN
FORBES
GIVENCHY
GUCCI PERFUMES
GH MUMM
H&M
HBO
¡HOLA!
JOSE LUÍS JOYERÍAS
KENZO PERFUMES
KRUG
LEVI'S
LANCOME
LOEWE PERFUMES
MAHOU
MOVISTARPLUS+
NARCISO PERFUMES
NETFLIX
PRONOVIAS
PRADA BEAUTY
PULL&BEAR
QUEVEDO
RALPHIE CHOO
REDBULL
REEBOOK
RUINART
POLAROID GAFAS
SAINT LAURENT
SENSILIS
SEPHORA
SONY PICTURES
SOLAN DE CABRAS
TOUS
TOMMY HILFIGUER PERFUMES
UNIQLO
UNOde50
WARNER PICTURES

PAN CAMPAIGNS

Our content and production division, where ideas take shape through image. Born from an editorial mindset, we bring a sharp visual culture and storytelling instinct to every shoot. From magazines to film, we understand how to craft narratives that feel both thoughtful and effortless. Pan Pan blends creative vision with precise production.

PAN TALENTS

We work hand in hand with talent from rising voices to established icons, helping them shape their narrative, define their positioning, and connect with the right audiences. Our approach goes beyond management: we build long-term strategies rooted in culture and street. Whether it’s a breakout moment or a legacy move, we help talent become timeless.

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